121 (“one two one”) was a short ski film we produced for Völkl Skis during the 2019 winter season. Myself and Andre Nutini were tasked with drafting the creative for a brand-focused ski film that would harken back to the first generation of ski films. Doing away with narratives and plot elements, we focused on how skiing, and in this case, a particular set of skis, can bridge the gap between cultures, locations, and perspectives. We orchestrated a series of shoots with Legs of Steel & Völkl team athletes in Japan, Austria & Switzerland in order to accomplish the “traveling ski” theme.


The film was then shown at more than 500 home premieres, as fans had a chance to watch the movie prior to its release simply by asking for it, and sharing a photo of themselves watching the film with friends. The premise of the launch strategy was to have people engage with the content in an accessible way that demonstrated their excitement for the upcoming season. The film’s reception was overwhelmingly positive, with viewers embracing the old-school mentality and action focused approach.


A ski movie by Legs Of Steel in association with Absolute Cine.

It’s often easy to overthink a ski movie and at times the reasoning behind it. The plan for 121 was simple. Focus on skiing, go where we want and do what we want. Jumps, lines and deep powder. This is an old school flick, plain and simple. It’s about friendship and freeskiing, one to one with some of the best powder hounds around…

Featuring the riding of: Ahmet Dadali, Markus Eder, Paddy Graham, Colter Hinchliffe, Bene Mayr, Hidemitsu Okada, Tanner Rainville, Tom Ritsch, Fabio Studer

Skiing in: Arlberg – Austria, Kiroro – Japan, Shimamaki Snowcats – Japan, Davos – Switzerland.
Directed by: David Peacock & Andre Nutini
Principle cinematography by: David Peacock, Andre Nutini & Christoph Thoresen
Produced by: Legs Of Steel
Brought to you by MDV